Who Pays for Book Reviews?

Interesting commentary on the book review system.

US Review of Books

The short answer is everyone, although it might not be evident at first. National publishing trade magazines present the illusion that they are fair and balanced—a familiar phrase—in their review coverage, but given a closer look, these publications thrive on the sales of expensive advertising space, including their front and back covers. Other national trades don’t even hide the fact that they charge hundreds of dollars per review. You’ll notice that very few small publishers are mentioned in their pages. The presses that cannot afford ad space and review fees coincidentally go unmentioned, and all independent presses (i.e. micro presses and self-publishers) are typically barred from book review consideration.

Consider that advertising fees are built into the budgets of large press books, and when you purchase one, you are in effect paying for their media coverage somewhere along the line. There is simply no justification for highlighting or featuring the…

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About R Scott Boyer

Scott Boyer grew up in Santa Monica, CA and still resides in the Los Angeles area. Graduating from the Haas School of Business at UC Berkeley in 1996, he started writing Bobby Ether And The Academy with the goal of blending YA fantasy with spiritual fiction. Nowadays, Scott splits his time between helping his father manage an insurance brokerage, playing with his Shepherd-mix rescue dog Patch, and writing the sequel to his first book, the soon to be released Bobby Ether and the Temple of Eternity.
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